Glad to have you in our cozy online realm! Fueled by a LOVE for all things kawaii, top-notch Korean skincare & a desire to sprinkle some fun into daily routines. Whether you stumble upon our whimsical plushies, uncover the kawaii slime wonderland where dreams come true! Get ready for a magical journey filled with radiant skin & playful vibes.
Why Overrated?
At OVERRATED you'll find a delightful mix of traditional Korean beauty products & playful on-trend items that are sure to make your heart flutter.
Get a Dopamine Boost with Beauty & More, Embrace your inner child & discover the Underrated at OVERRATED!
Our Products
Whether unlocking new passions for plushies, seeking the most scrumptious slimes, or tracking down the trending must-haves, our carefully curated Asian-inspired items are sure to bring a touch of joy into your day.
My original order was one “Chiikawa soft charm random keyring pack”, but I was notified that they were out of stock. They gave me a few options to choose from, and they gave me one of these items, “Chiikawa keyring secret yum yum acrylic blind bag charm“ and included two more of this pack, so I chose this option! I love the keychains I got. I will purchase from here again. Thank you!
I do wish it was a bit bigger rather than 50% of the contents inside the box being the packing foam, but aside from that I love it and it's super cute! I knew what I was purchasing thanks to the display cat
Store owner replied:
The box may have played a little size trick, but that adorable face still won. People rarely stop at just one once they see the full blind-box selection in person 🐾
So cute and the store employees are always so happy and friendly! Pictured are Series 2 <3
Store owner replied:
You found the kind of snack people try once and immediately start comparing favorites. In person, the selection gets dangerously fun ✨
Very cute and authentic mofusand! My friends want one now and the person ringing us up was very nice and helpful.
Store owner replied:
That exact one has been getting attention lately. The textures, the colors… it hits completely different when you see it up close. There’s more like her hiding in-store 🐻
This is a large figure for the price! I was skeptical about them at first but I am so happy I took a chance. She’s stunning! Heavy as well and sturdy! Well made!
Store owner replied:
That switch from “not sure” to “obsessed” happens fast with this series. These don’t sit around long once people see them up close. It’s one of those lines you don’t forget 🎀
Store owner replied:
You found one of the favorites without even trying. Skullpanda pieces like that don’t stay around long once people notice them. It’s one of those lines people keep coming back for 🎀
Thank you for having sooo many cutie blind box pen choices!! Keep em coming please!!
Store owner replied:
That variety is exactly what keeps people coming back. The blind box pen section doesn’t stay the same for long. A lot of customers stop in just to see what’s new. It turns into a habit 🎀
Thank you overated k beauty for always having the best blind boxes!!! Also for not being over priced!! For this reason we come to you!!! 👏🏽👏🏽👏🏽✨✨✨🫶🏽🫶🏽🫶🏽
Store owner replied:
That “not overpriced” part matters more than people say. The KIMMON blind boxes move because people feel good grabbing more than one. Once that trust is there, it builds fast. That’s when it turns into a go-to 🐰
Soooo happy with this!! Shout out to overated k beauty!! Only place to have this product in store!!! Thank you for carrying so many baby three products!!!
Store owner replied:
That “only place” feeling is exactly why people come looking. The Baby Three Love Chain pieces don’t show up everywhere. Once someone finds a reliable spot, they stick with it. It becomes the go-to 🐻
I love love love this store!!! Great products, always fully stocked with new merch !! Great prices !! Love that have membership/point system eith purchases! Great job overated k beauty!!!!👏🏽✨👏🏽✨🫶🏽
Store owner replied:
That membership mention says a lot. People who get it know there’s always something new waiting. Labubu outfits especially don’t sit long once they drop. It turns into checking in, not just shopping 🐰
Excellent service from employees every time. Great store and items! Third time buying a Labubu for my daughter. She Loves it!! Thank you!!
Store owner replied:
Third time says more than anything else. The Macaron Labubu has a way of turning into a repeat pick, especially once kids get attached. Most people don’t plan on coming back that quickly, but it happens. That’s when it becomes a go-to 🎀
Super cute blind box! Great value for the price! She’s super high quality and absolutely adorable!
Store owner replied:
You noticed what most people say after opening it. The Nommi Weather series looks cute, but the quality is what locks it in. People usually come back for another character once they feel it. It doesn’t stay a one-time buy 🎀
It's such a cute figurine. I also got the one I wanted. 😊
Store owner replied:
That’s exactly why people love blind boxes. The Totoro glow figures are already cute, but getting your pick makes it hit differently. Most people chase that feeling again right after. It builds fast 🎀
Went to Partridge Creek for some cold waether gear and some stickers for my new water bottle. Came out grabbing a blind bag and as it turns out it was the rare pick of the lot. The cashier was nicr when I made a last minute change of nippers as well.
Store owner replied:
That rare hit changes the whole experience. The Candy Land series is known for those moments people don’t expect. A lot of customers come back hoping to repeat it. It builds fast 🐻
She is very well made! Her little details give her such a sweet look!
Store owner replied:
💛✨ We’re SO happy you love her — the little details really do make these Rolife figures extra magical! 🌿🍄
Your review absolutely made our day.
Thank you for supporting our small shop! 🐻💖
Yet again another great product with a great experience. This little Ticketmaster is so adorable!
Store owner replied:
“Yet again” says everything about how this series lands. The Forgotten Funfair drops have that effect once you see the details up close. A lot of people come back just to see what they missed. That’s where it gets fun 🎀
These little girls are SO soft and at an AMAZING price. They are perfect to cozy up to or just small enough to put on your handbag and take with you everywhere you go!
Store owner replied:
You described the reason these keep moving. Sweet Rebel plush is small, soft, and actually usable daily. People don’t just collect them, they carry them. That’s where it stands out 🎀
Absolutely amazing! Saw results after one use! They r going viral for a reason! Absolute must have for clear glowing skin and fighting breakouts. I have dry and sensitive skin and no issues whatsoever!
Store owner replied:
That glow + breakout control combo is what made this one take off. The ANUA Heartleaf pads don’t sit long once people understand it. Most people who try it once don’t switch back. It locks in 🐰
Store owner replied:
That’s the pattern we see a lot. The Sweet Baby 400% series pulls people in, then keeps them coming back. There’s always another one that catches attention. It never really ends at one 🎀
Love everything I have purchased from this store. Amazing customer service. Products are original and always feel special when I receive my order. Hands down number one place to shop!
Store owner replied:
“Hands down number one place” isn’t something people say lightly. Rock the Universe Labubu is one of those pieces that makes people look twice. When everything lines up like that, it turns into repeat orders without thinking. That’s where it grows 🎀
Store owner replied:
That combo you mentioned is the whole point. Big Into Energy Labubu moves fast because people know it’s real. One turns into two pretty easily once it arrives like that. It happens a lot 🧁
Store owner replied:
“Super cute” is usually step one. The Pin for Love series has a way of building from there. People come back trying to find their next favorite. It doesn’t stop at one 🧁
I randomly discovered this store and bought a hello kitty noodle bowl and i loved it , i loved the whole store overall i just had to come back . The store is super cute and have lots of cool things good customer service as well i had to get a sonny angle and i love it highly recommend this store !
Store owner replied:
That “randomly discovered” part happens more than you’d think. The Hippers Looking Back series usually pulls people in once they spot it. Then it turns into exploring everything else around it. That’s how people end up coming back 🐻
We LOVE OVERRATED and EVERYONE that works there 🥰🩷 people are So kind and helpful- it’s so much fun going to see all the new Labubus and Sonny angels and they ALWAYS have all the best blind boxes and all the new stuff !! Can’t wait for our next trip to the store !! 🩷🩷🩷
Store owner replied:
You just described exactly how people experience this place. The Macaron Labubu pulls people in, but the constant new drops are what keep them coming back. Most visits turn into “what’s new this time” without planning it. That’s when it becomes a routine 🎀
my boyfriend went in store yesterday while i was at work & picked up my dream zimomo to surprise me w !! zimomo is authentic & i love it so much !!
Store owner replied:
That’s not a small surprise, that’s a statement piece. Angel in Clouds Zimomo tends to be the one people remember after they leave. It’s one of those things that pulls attention the second you see it. In-store, it’s even louder 🎀
10/10, I have a lot of fun every single time we stop in! There's always something new to enjoy. We didn't get the Sonny Angel we wanted, but we still had a great experience!
Store owner replied:
Not getting the one you wanted is part of why people keep coming back. The Christmas Dinner series especially has a few that everyone quietly hopes for. Most people who miss their pick end up trying again sooner than they planned. That’s when it gets addictive 🎄
I had the BEST experience with overrated!!! My Labubu’s are authentic (which was the most important thing too me) and so adorable! They really went above and beyond with communicating with me through this whole process and the packaging was top tier! Highly recommend Overrated❤️
Store owner replied:
That “best experience” usually comes from everything lining up, not just the product. Macaron Labubu pulls people in, but the way it’s delivered is what makes it stick. Most who notice that don’t switch stores again. There’s a reason 🐻
Great store & very clean. The owners are super friendly & really sweet. If your looking for authentic Labubu’s this is the place. This store is definitely my favorite place. They also have lots of variety of collectibles…❤️
Store owner replied:
You said it without overthinking it… this is where people come when they want the real Labubu experience. Big Into Energy has been one of those series people specifically hunt for. Once they see the variety in person, it turns into more than just one pick. There’s a lot more here than people expect walking in 🎀
I can't tell you how happy I was to remember that this store existed. I was looking for a couple of these, for my niece's birthday and of course just like everybody else in the world realize very quickly you cannot score one online. I don't know what made me think that maybe overrated would have them but when I saw that they did I literally jumped up off the couch. I was so excited to not only get one but get two of these to be able to give us a gift. I know that the price is a little bit high but I'm sure they had to go through a lot to get them and they are absolutely 100% unopened official Pop Mart. This along with everything else that I got in the store was absolutely adorable. The people that I talked to over the phone and through messages as well as in the store were absolutely phenomenal. I will go back there for many other things. It is a great store I hope that it's always around it just brings sunshine and happiness to you when you go in there. Would give this little guy in the store 10 Stars
Store owner replied:
You caught something most people miss until it’s too late… actually finding these unopened and authentic. This series moves fast because once people see the quality side by side, there’s no comparison. The fact you grabbed two right away says everything about how it lands. There’s a whole section like this that people don’t expect walking in 🎀
The product is real and in perfect condition. The attention to detail that the owners take at Overrated is beyond impressive. Even the box they ship product in is cute! They are polite, courteous , helpful and show real care for there customers. Keep them coming. I will continue to buy this and more from this store.
Store owner replied:
Tammy!! 🥹💖 You just made our whole day sparkle brighter than a Macaron Labubu! 💫✨
Your kind words seriously mean the world to us — we pour our hearts into every little detail, and hearing that it shows makes everything so worth it. From the bottom of our doki-doki hearts, thank you for noticing and appreciating the love we put into every package. 💌🎀
We’re beyond lucky to have customers like you — sweet, supportive, and full of good vibes. Can’t wait to pack your next box of cuteness! 🎁💕
With love and sparkles,
— Team Overrated 💕🍓
I love my authentic labubu. it came about 2 weeks after i placed my preorder :D
Store owner replied:
Smiski colors hit different depending on the light… that’s why people keep collecting 🎀
Cuties, cuties, cuties! She fits in with all the other little bunny themed girly pop critters and creatures! Love forever and want to buy all her friends!